event planning, Instead, show them how much you value their opinion and display those changes at your next event. This event survey question can illuminate areas where your event platform or registration software may not be a user-friendly experience and causes frustration with attendees. Post-event surveys can tell you exactly what attendees, sponsors, and stakeholders loved about your event and what you can do to make it even better next time. Multi-day events present a unique opportunity to improve your event before it’s even over. No one else can give you a better idea of venue effectiveness the way a speaker can. The wrong questions turn your event surveys into just another tedious, ineffective task on your to-do list. But that then begs the question: What should you ask your attendees? This question helps you determine who your regulars are—those attendees who show up at every event. Event staff and volunteers are a crucial element to a successful event. Make sure to give your sponsors plenty of data to help them track ROI and make sure their event sponsorship made an impact. Small Staff Chatter. Your post-event survey can be a launching point for ideas for your next event. To have a successful event team experience you must have clear roles and responsibilities. Preparation is a key element to any presentation’s success. Successful event strategies depend on stakeholder satisfaction and event surveys are one of the best ways to measure this. What are some aspects we can improve upon for next year? When crafting your survey, post-event questions should align with your mainstage content outline. Question Type: NPS Similar to the opening question on the attendee virtual event survey, this question shows that you value your sponsors and exhibitors’ opinions. No audio? Help them provide that feedback with these quick post-session survey questions! Networking is a key element of events, but with the rise of virtual events, networking has become more complicated. Contact event support. That said, just be mindful of how many questions you ask. Incorporating a question like this in your virtual event survey is a great way to end your survey. If the responses are good and event ROI was high, you could also use these answers as proof demonstrating to future sponsors your sponsorship opportunities are a great investment. By asking fellow employees to put the benefits into their own words it reinforces their positive experience at the event and secures its slot in the marketing budget for next year. You won’t be able to cover every aspect of the event in the survey. If you have extra questions you’d like to ask your attendees, by all means, ask! At the end of an event, no matter how wonderful the experience, attendees do not want to fill out a pages-long survey. Related Links Give the people what they want and show them that your focus is truly on their experience. To create a great sponsor partnership, you need to ensure the event audience is relevant to sponsors. eBooks, checklists, and more to help your organization thrive, Event Feedback: 9 Questions You NEED to Ask Your Attendees. If they were confused or unclear what was happening during the event, your entire system might need a total revamp. Whether your goal is to build a case for pitching event sponsors, to create a great virtual event experience, or to improve attendee experience on the fly, event surveys lift the curtain and give organizers insight into how attendees really feel. You can choose a template with pre-set questions , but to make it as insightful as possible, it’s best to tailor it to be specific to your event. 3. How satisfied were you with the event? If a speaker answers no, be sure to personally follow up with them to get more information, not only will they feel heard but you will gain invaluable insight into how to create a better experience next time. You should have a feel about how many questions to include in your survey based on your attendees and type of event. By asking your speakers if they felt they had the information needed to successfully present you can identify strengths and weaknesses in your speaker preparation. Your team will be intimately familiar with the cogs of your event. We realize putting together a post-event survey takes time (which you likely don’t have a lot of), so to help you out, we’ve put together nine questions you NEED to ask your attendees (plus, how to structure those individual questions). How did you fin… Improvements might include minimum internet speeds, types of approved microphones, or sending presenter kits directly to speaker’s homes to ensure quality audio and visual. Post-event surveys can tell you exactly what attendees, sponsors, and stakeholders loved about your event and what you can do to make it even better next time. New York's Favorite Kids Party Entertainment. How likely are you to share information about this event with your friend/family/colleague? Questions like this help you get an idea of what is worth repeating for future iterations of the event. Plus, it’s free! Any event’s goal is to meet the needs of its attendees. You can modify this question for virtual and hybrid events as well. This question will give you a good idea of if your sponsorship packages were valuable or not. Are they likely to support your event next year? The best way to know if your event met its goal is to ask them. Be sure to have a text box along with the NPS rating so participants can elaborate on their experiences. These questions generally boil down to three types — yes/no, open-ended, and multiple choice/ratings. Want more tips for making the most of your organization’s event? Don’t worry—it’s one you can overcome. Can’t log-in? Gauging Interest in Live Events “Has anyone sent a pre-event survey to attendees to see what the interest level is for live events versus hybrid and/or virtual events?” By asking this event survey question you can gauge if your sessions were the appropriate length for your audience or use the insights to take action to improve durations for the next event. This will help shape the questions you ask and how you ask them. Post-event Survey Questions. Event feedback survey questions are survey questions asked after an event has concluded to the attendees to understand their opinions about the event. Before you begin creating your post event survey, you need to think about what information you want to know from attendees. 2. Every attendee has a unique experience, so it is essential to understand every individual’s opinion. This question serves as a catchall for any additional feedback. Ask follow up questions about the most important aspects of the event, like the keynote speaker. Check out our Complete Guide to Event Planning below! These Question Type suggestions are just that – suggestions, it’s up to you to determine the best use for your event survey. Thank attendees for coming to your event, and briefly ask them to fill out your survey. New to hosting online events? But when you’re sending out post-event evaluation questions to understand how an event went right and wrong, the familiar pattern above becomes a huge obstacle! Here are some sample questions for attendees: If attendees felt like there was not enough time, consider carving out more time for attendees to participate in the discussion. Pre-event and post-event survey questions help you gather important stakeholder feedback that would otherwise get lost in the shuffle or never shared at all. Ask attendees to rate the quality of audio and video. For your post-event evaluations, we recommend including the following questions: Yes/no questions. Whether your goal is to build a case for pitching event sponsors, to create a great virtual event experience, or to improve attendee experience on the fly, event surveys lift the curtain and give organizers insight into how attendees really feel. What questions should be included in an event survey? What was the best part of today's event for you? Our event survey tips and examples are designed to help you collect feedback and draw meaningful conclusions for your next event. The right questions can help you gauge the success of the event overall. It’s a good starting point for the questions that follow and allows you to get the big picture idea of how the event went in general and if it met expectations. And because all of these factors are within your control, the changes will be easy to make and measure in the future. Plan a post-event survey now, so you can take advantage of the fresh opinions of your attendees right after your event ends. Loyal attendees are proof that your event is ticking the right boxes for your target demographic. There are many variables when it comes to audio and video at virtual events. While you may be hesitant to ask this question, knowing your shortcomings allows you to learn from them. You hear us talk a LOT about the importance of post-event surveys - and we stand by that. This question will gauge if any improvements need to be made in the next iterations. The score is measured on a scale of 1 to 10 can be calculated by answering the question, “how likely is it that you would recommend this event to your colleagues and friends?” | Generally you want to know why they decided to attend the event, what sessions or part of the event did they enjoy most, and what problems or bad experiences did they have. Include as an optional question on registration forms or in a post-registration survey. Knowing that they enjoyed the experience enough to recommend future volunteers should be gratifying. All of these big-picture event characteristics shape the experience for attendees. In our Virtual Benchmarks Report, we found the average virtual attendee only watches 68% of a virtual session that is 20 minutes or longer. Ideally, all of your sponsors and partners would love to do the event every year. Mention the survey – and ask people to fill it in – just after the presentation has concluded, right before you start Q&A. This post was originally published on November 5, 2018 and has since been updated for relevancy. Questions like this one help you get an idea of what is worth repeating for future events. By keeping the question opened ended it will help educate you on exactly what the sponsors found valuable. Questions to Ask When Planning a Virtual Event . Live polling is a fun way to get feedback in real time and keep your attendees engaged and connected. In this post, we’ll indicate whether each question functions best as an NPS question, Yes-no question, or open-ended qualitative question. By Callie Walker Now it’s time to craft and send the post virtual event survey. Rank them in order from most votes to least and prioritize the winners next year. 1. Overall, how would you rate the event? Don’t write a survey that forces respondents to leave a glowing review. It’s filled with best practices for before, during, and after your event. You hear us talk a LOT about the importance of post-event surveys - and we stand by that. For in-person events, speakers are the most concerned with the elements of the venue that either enhance or detract from their presentation. Keep track of each point and tally the number of times it was mentioned. Each question takes up important real estate on the survey. Survey questions like this one are pretty straightforward. While you may already know their goals, you might not know what they were expecting from this event. There are several different ways that you can pose questions to stakeholders. You can pair the insights you gain from event surveys with event KPIs to create a fully developed picture of how successful your event was, and how you can improve it in the future. Event engagement is so much more than selling tickets. Question … Benchmark yourself against the average responses to move the needle on your events. Ask this event survey question to make sure you have found the right solution for your attendees. But that then begs the question: What should you ask your attendees? Plus, there usually aren’t enough volunteers to go around, so having some people to follow up with could help build out your team. These survey questions can be asked for public events, training courses, conferences, conclaves, exhibitions, and webinars. Your virtual platform can make or break your event. Overall, how would you rate the event? With the help of event survey tools you can get to the core of the question “how do I know if my event was successful?” and see if your event was a success. If attendees weren’t satisfied, do an AV audit and identify areas of improvement, then relay that information to speakers and presenters the following event. You can send surveys to participants before, during, or after the event, and they are often shared digitally. Public events like fundraisers, store openings, and trade shows help your organization reach people outside your immediate circle. Surveys can be effective tools for virtual events – be sure to align your survey questions to your overall goals, make it easy and convenient for event attendees to complete it and properly follow up on the feedback delivered. Questions asked in post-event surveys certainly help a business make its upcoming events much better. Speakers are often very involved in their own communities and networks and surround themselves with pros in their field. Attendee satisfaction is one of the key indicators that people will come back to your events. The worst time to first mention a survey is in an email when the webinar concludes. It’s imperative to realise that even the most scrupulous measurement of attendance satisfaction isn’t going to save your event from failing check-in technology or poor lighting. After the confetti has cleared, it’s time to regroup. Post-event surveys are widely used for getting attendees’ overall impression about your event. Read on to see 37 great event survey questions and how they can help you better evaluate your event. The main objective of this question is to find out where attendees first heard about your event. Make sure to tie your event back into your main mission statement by asking employees to directly reflect on the impact it has had on what they’re trying to accomplish at this moment in time. Why did you choose to attend our event and … You might say something like: “We’re so glad you could join us at the most recent Spanish Conversation Group meeting! Asking this question will even help you learn and make connections between how your event can (and should) support the company as a whole. Preparing Attendees for Virtual Events. How about sponsors? While plans do change, you should ideally see the majority of them return. Make sure to include a prompt with room to add more in case participants wish to elaborate. This one requires no guesswork. Post-event surveys highlight the wins and losses and offer an opportunity to re-engage with attendees in future events. Be sure to do a pulse check and determine if their experience of the event really was all they’d hoped it would be. Many speakers are presenting from their homes which leaves room for poor internet connections, bad audio quality, or less than stellar backgrounds. If volunteers are willing to come back again then you know you’ve thrown a great event. Pre-event surveys can help your prepare for an upcoming event, while post-event survey questions help you improve your future events. Tips and tricks delivered straight into your inbox! It’s best to include a mix of all three in your post-event survey. The key purpose of a post-event survey is to garner your event’s success rate and measure your Net Promoter Score (NPS), which indicates how much value your event brought to event attendees. Generally speaking, it’s often hard for anyone to gauge their own assumptions about an experience until it is over, which is why including this question along with a prompt to further explain their answer is often more insightful than simply checking yes or no. Content length is especially important for virtual events. Success at a virtual event goes hand-in-hand with how easily attendees can navigate the experience. If you realize there is a pattern in the responses, talk to your event platform provider or user-experience team to improve on the experience. Little Stories for Tiny People: Anytime and bedtime stories for kids, Stories Podcast: A Bedtime Show for Kids of All Ages. For example “How would you rate working with our production team and virtual platform?”. But that then begs the question: (Interval scale question from very unsatisfactory to very satisfactory), (Interval scale question from very likely to not likely), If you have extra questions you’d like to ask your attendees, by all means, ask! And with the recommendation of someone who has already done it, the decision will be a no-brainer for them. If the content didn’t resonate or wasn’t clear, you need the post-event survey to … Sponsors/Exhibitors Virtual Event Survey Questions 1. ... but the more you treat them like an in-person event, the better. Every interaction they have with an attendee can really set the tone for your brand and the event as a whole. How likely are you to tell a friend about this event? We’ve all been to an event where the session ran out of time leaving nothing for discussion, and quite frankly, it’s a letdown. July 14, 2016 Try to discover if non-attendees are attending competitive events or if the growing popularity of Internet training is stealing market share. The last thing you want is for attendees to have trouble even accessing the event because it sets the tone for the rest of the event. Bonus Tip: According to our Event Marketing Report, 54% of event marketers have trouble showing event ROI to key decision-makers. You may find some surprising insights for the next time you plan an event. When you need a straightforward yes-or-no answer, this is the way to go. If they felt comfortable and empowered for the duration of the event then you have a strong model to replicate in the future. Get inside the minds of your attendees and other stakeholders with these 37 must-ask event survey questions. Types of Event Survey Questions. Eventbrite’s integration with online survey platform Survey Monkey makes it super-easy to send a post-event survey to all of your attendees. Send this survey to the identified low hanging potential attendees as well as current attendees to find the key differences. These questions relate to the overall event experience for attendees. After you wrap up a big webinar, webcast, or online event, it’s tempting to sit back and relish in the success of the event.But your work isn’t over yet! This is a check to see if your content landed with your attendees the way you intended for it to. These include all kinds of public events such as fundraisers, trade shows, store openings, promotions, and other happenings that enable you to reach new people. association management, It's important to be broad enough to apply to all event goers while also obtaining enough information to apply to future events. Knowing what worked and what is worth repeating saves you time when producing your next event. Post-event survey questions set you up for future success. This open-ended question shows sponsors and partners that you value their opinion as collaborators. Whether you’re planning an event, responding to feedback in real time, or hoping to improve based on post-event feedback, follow these guidelines for an easy way to make surveying an integral part of your success. This survey will help you gather valuable insight from participants about their experiences, what your team can improve, and what they’d like to see for the next event. That’s why tools like event surveys and event evaluations are critical for measuring attendee satisfaction. If virtual events are new to you, you’re in luck: there are several ways to find out if your event was successful to learn how to improve it. Zooming back out again, employees should consider how the actions of the marketing department directly affect their greater purpose in the company. Often brands sign up to sponsor events to achieve sales and marketing goals, or brand visibility. Did the event meet your expectations? | Here are some sample event survey questions that we’ll cover in this post: Are you likely to participate in one of our events in the future? Here ar… Use the information you gather from this event survey question to see what marketing channels are working the best for your event, and where you need to improve. It’s a great way to get honest and accurate feedback. To ensure that your online events are worthwhile for participants, here are 15 questions to gather valuable feedback. That said, just be mindful of. Follow up with no responses for more information as to why they won’t be returning. While some people may have enjoyed the event themselves, the true test of their experience is to see whether or not they’d subject a friend to it. Reflecting as a team on event goals will give you a greater sense of whether you accomplished your event goals or not. Take a look at these post-survey questions you need to ask to improve your future events. It’s a great way to get honest and accurate feedback. According to the Evolution of Events Report, over half (68.8%) of event marketers believe it is more difficult to provide networking opportunities when hosting a virtual event. And all feedback is good feedback; negative feedback stings, but it’s essential for optimizing your event strategy. Attention spans are getting shorter and tuning in from home provides a plethora of distractions. This one is very important because it reveals how enthusiastic the survey participant really is about your event. Any person who interacted with your event should receive a survey because sponsors, attendees, and your event staff will all have unique perspectives on different aspects of your event. Event surveys are questionnaires designed to collect feedback from your attendees and can include a combination of multiple-choice and open-ended questions. How the issue is resolved will leave a lasting impression. Contact event support. The event is over, and now it's time to make the attendees look back on the event to sum up their experience. We’ll start the list of post event survey questions with some universal questions that can be used for almost any type of public events. Using an NPS to inquire about referrals is another great way to measure event success. Asking this question allows you to find out how attendees felt about the overall virtual experience. Ask participants to rate the date, location, speakers, vendors, and catering of the event. Event Evaluation Questions. We realize putting together a post-event survey takes time (which you likely don’t have a lot of), so to help you out, we’ve put together nine questions you NEED to ask your attendees (plus, how to structure those individual questions). Kick off your survey with an easy multiple-choice question that gauges attendees’ overall experience. Event attendees can feel incredibly busy bouncing between so many sessions - but it's important that you gather feedback while the content is fresh on their mind. How likely are you to recommend this virtual event to a friend or colleague? Sample Event Survey Questions. A best practice in event surveys is to start off more general and get more granular towards the end. If the audience is not relevant, sponsors will have less success engaging with attendees and fall flat on their goals. 7 questions to ask your event attendees 1. It’s hard to say exactly how well an event went when you only have your own personal experience to guide you. The longer your survey is, the less likely people are to complete it. A post-event survey for vendors Open-ended questions allow participants to give you feedback on anything your event survey may not have covered. Plan your survey accordingly. Making sure your speakers and sessions were interesting and valuable is a top priority to ensure attendees were satisfied with the experience. Keep a list of these names and calculate how many volunteers you’ll need for next year. If attendees can’t find parts of the event due to a poor navigation design, they won’t be able to experience the event in full. If not, consider what adjustments need to be made. 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